Re: Is Press Release spamming?

From: Janet Attard <attard_at_businessknowhow.com>
Date: Tue 11 Jan 2000 08:11:01 -0500

MANUEL WROTE:
> I will launch an innovative site on January and I will
> write a press release to promote it. I already got like
> 30 URLs of the most important neswspapers in my region,
> so I can send the press release by email. Is this
> considered as spamming?

Like any publication, we want to get press releases and
other information that may be of interest to our
audience. But we don't welcome spam or hype and delete
certain kinds of mail unread.

There's an article on my web site that may help you
avoid having your press releases considered spam - and
help get you get attention for your releases. It's
called Virtual Press Release Faux Pas.
http://www.businessknowhow.com/marketing/fauxpas.htm. I
wrote it one day in frustration after wading through a
number of emailed press releases that hit my emailbox.

--Janet Attard
Author of Business Know-How:An Operational Guide for Home-Based and
Microsized Businesses on Limited Budgets
http://www.businessknowhow.com
http://www.businessknowhow.net
AOL Keyword: Business Know-How
 
 



Received on Tue Jan 11 2000 - 07:11:01 CST