Re: Ad Serving

From: Josh Troesh <jtroesh_at_jps.net>
Date: Tue 11 Jan 2000 10:55:28 -0800

PRAMOD KUMAR WROTE:
> Can you please guide me about any Ad
> server software. I shall appreciate
> if any body shares his experiences
> if he has installed any Ad server
> software.


I actually asked this question about two weeks ago and
got quite a few answers, not all of which were posted.
I will try and attempt to summarize theme here.

Most of the e-mails I got were regarding CentralAd Pro.
Also, all said that they had no affiliation with the
program other than being a user and in my research
could not find any connections between the respondents
and the program. Although I have read a lot about
AdJuggler (almost all good reviews in respectable
publications) I did not receive any e-mails about it.
If anyone is using AdJuggler, I would like you opinions
of the system, as I am sure Pramod would.

Glen Gower wrote: "We used to use CentralAd Pro and
were disappointed. Mind you we had a base of about 150
small advertisers, so perhaps the volume of accounts we
were running it on was causing problems. The biggest
problem was that it would not recognize the maximum
impression count that we assigned to each banner. It
would just display them indefinitely, regardless of
what number we set."

Bahman Eslamboly wrote: "We have been using CenralAd
Pro from version 3.0J through the current 4.x version.
Prior to purchasing CentralAd, I spent some time
evaluating several ad serving packages ranging from
freeware to under $1000 packages. In my opinion
CentralAd offered one of the best price to performance
ratios. Sure...you can spend $20,000 on a top of the
line package that does cartwheels, but how many of us
can afford that? Another good ting about CentralAd is
that it is written in C (or C++) which gives it much
better performance than many Perl based packages.

In terms of performance, we use it on a Pentium II
based Linux server to serve close to 100,000 banner
impressions a DAY without a problem. In fact CentralAd
sits on a server which also hosts several very high
traffic sites and performs pretty well."

Jeremy Lewis wrote: "I sell advertising for a small
software company on all of our sites and use CentralAd
Pro. It is very affordable and easy to use. I am not
familiar with the ad juggler? I would recommend using
the SSI (server side include) because it will expand
your options of what you can and can't do. The only
problem I have had was using the non-SSI portion. When
you clicked on the banner, it was re-directed correctly
but when you hit the back button and a new banner came
up, it was re-directed to the old banner URL. When we
switched to the SSI, this was eliminated."

I hope this helps you and everyone else who is having
the same problems as the two of us.

~Josh Troesh





Received on Tue Jan 11 2000 - 12:55:28 CST