Re: Is Press Release spamming?
MANUEL WROTE:
> I will launch an innovative site on January and I will
> write a press release to promote it. I already got like
> 30 URLs of the most important neswspapers in my region,
> so I can send the press release by email. Is this
> considered as spamming?
TO WHICH JOSH TROESH REPLIED:
> For your own sake, though, I would suggest that you
> hire a PR person or read up as much as you can on press
> releases. It won't help you any if your press release
> ends up on the editors trash file because it wasn't
> truly newsworthy.
One of the best items I've ever seen on providing press
releases was written by Esther Schindler of the
Internet Press Guild (and editor at Sm_at_rt Reseller). I
thoroughly recommend it to anyone looking to contact
the press online for useful tips, approaches and
knowhow from one in the business:
http://www.netpress.org/careandfeeding.html
Read it and follow her advice!
Regards,
Vicki Hyde
TurboPress Marketing Manager
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TurboPress Web publication management http://TurboPress.com
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Received on Tue Jan 11 2000 - 04:01:42 CST