ROI

From: Ramon Ray <ramon_at_smallbiztechnology.com>
Date: Fri 17 Mar 2000 06:32:59 -0500

SABRINA JACKSON-MANN WROTE:
> Could someone help me understand the ROI model? If
> you're not billing on a click-through basis, can you
> still calculate ROI? Help!

Sabrina,

I would highly suggest you check out:

"E-Commerce: use expert strategies and Microsoft
technologies to get your business on line and
growing." Amazon
http://www.amazon.com/exec/obidos/isbn%3D0735608466/fccssmallbusiness/102-0596670-6790459

This book covers ROI and assessing your WEB site!

Ramon Ray, ramon_at_smallbiztechnology.com
Small biz tech analyst and consultant, http://www.smallbiztechnology.com
THE oasis of small business technology solutions and information
Check out: "Radicalized Branding in the Small Business Market"





Received on Fri Mar 17 2000 - 05:32:59 CST