MODERATOR'S NOTE: Spring Internet World & Sponsors

From: Donna Stryk <>
Date: Mon 3 Apr 2000 10:44:08 -0700

Hi all!

I have some bad news regarding the coverage of Spring
Internet World. Unfortunately, Ryan Monceaux has come
down with a case of pneumonia. This has obviously
forced him to cancel his trip to Los Angeles, which
means that there will be no conference coverage this

On the brighter side, we will be bringing you in-depth
coverage of the Web Advertising 2000 conference next
week, April 10-12. In the mean time, we will continue
our discussions and hope that Ryan has a speedy

The sponsors for this week's discussion are Real Media,
eTour, and ClickZ. Here is a brief introduction.

Real Media gives advertisers access to the high-quality
audiences of its premium sites and portals. They also
offer what many consider to be one of the top ad
management software packages, Open AdStream. This ad
serving software allows a site to track its traffic,
deliver targeted ad campaigns, compile demographic
information, and more. For more information, go to .

Our second sponsor, eTour, offers advertisers the
ability to pay for each visit to their site. Consumers
fill out detailed profiles when they sign up for eTour,
allowing the company to serve them sites that fit their
interests. Rather than serving a simple banner, the
advertiser's entire site is brought up in the member's
browser. To learn more, go to

Finally, ClickZ has developed a strong reputation as an
online advertising content provider. Now, they are
taking the information they have learned and sharing it
with the entire industry in the form of conferences.
Their email conference on April 25-26 will show
attendees the benefits and tricks of using opt-in email
marketing to acquire and retain customers. You can get
more information regarding the conference at .

           Donna Stryk, Moderator
                     Online Ads

Received on Mon Apr 03 2000 - 12:44:08 CDT


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