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Re: domain name list

From: Ramon Ray <ramon_at_smallbiztechnology.com>
Date: Sat 05 Aug 2000 15:01:13 -0400

ANITA ADAMSKI <AAdamski1_at_aol.com> WROTE:
> In a follow-up email: Try to keep your product's name
> out there by volunteering to the publishers your
> expertise if they ever need a quote for an upcoming
> article. Refer them to your website and make sure you
> have a Media Kit page, where your product
> specifications, logo or product photo, and notable
> quotes are easily accessible for upcoming
> articles.

One of the best way for small businesses to get
exposure is to a) inform editors and reporters in
their industry that if they need an expert
opinion/quote on something to give them a call (give
them your cell phone and/or home number) or email.
Don't PUSH your product, push your expertise.

Also make a newsletter and give it away to other
individuals and online publishers that can use your
content.

If you make orthopedic shoes and know the ins and outs
of buying them, some tips that an "outsider" may not
know - put this into a regular newsletter and share it
with the world.

Your pushing your expertise, which is what people want
- incidentally they may buy YOUR product :)

Ramon Ray, ramon_at_smallbiztechnology.com
Editor/Analyst http://www.smallbiztechnology.com
Small business technology news and info that's....different




Received on Sat Aug 05 2000 - 14:01:13 CDT


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