Re: domain name list

From: Frank Catalano <frank_at_frankcatalano.com>
Date: Thu 10 Aug 2000 07:04:50 -0700

BRAD JENSEN <brad_at_elstore.com> WROTE:
> My plan was to send to postmaster @ domain.com,
> with no foreign extensions.
> [snip]
> My point is that it is only spam if you don't
> want the product.

Brad, first, ".com" domains are used by companies
worldwide, not just in the U.S. Remember the late (and
soon to return) boo.com? Based in London. So you can't
do accurate geographic targeting by focusing on .com.
Any business that wants to have a "real" presence on
the Internet, no matter where it's based, goes for a
.com if it's available. That's what people intuitively
think of when they think of the Internet (i.e., dot-com
companies).

But ultimately, you will be spamming the worst possible
audience. If a single postmaster takes offense at your
unsolicited commercial e-mail, he or she likely knows
the newsgroups, procedures and tools to get your domain
blacklisted and give you all sorts of hassles with any
ISP you use. It's playing with fire.

Frank Catalano, Principal
Catalano Consulting
Co-author, Marketing Online for Dummies
frank_at_catalanoconsulting.com
www.catalanoconsulting.com





Received on Thu Aug 10 2000 - 09:04:50 CDT