Re: Need Marketing Advice

From: David Meyer <davidm_at_creativworks.com>
Date: Tue 15 Aug 2000 09:08:17 -0500

ANNE KWONG <outraspace_at_hotmail.com> WROTE:
> I am wondering if anyone can refer to us a good
> marketing and advertising company that is willing to
> work with very new start-up?

First, big disclaimer here...I work for the company I'm
about to recommend. Anne, our agency, Creativworks, was
founded specifically to help small- to mid-sized
businesses and start-ups who can't get the attention of
big agencies, need more services than small agencies
can offer, and can't rely on freelancers. We're
full-service, fully-integrated, and have up-front
pricing on most of our services.

> Also, can anyone give me any advice as to how we should
> come up with a budget plan for an online and offline
> marketing campaign?

For a start-up, I'd recommend budgeting about 5% of
your projected first year revenue. This percentage
will decrease to about 3% over time (as you become more
established, etc.).

Good Luck!!!!

David Meyer
Director, Business Development
Creativworks www.creativworks.com
davidm_at_creativworks.com




Received on Tue Aug 15 2000 - 09:08:17 CDT