Re: Internet advertising to sell art

From: alusia <alusia_at_micron.net>
Date: Wed 16 Aug 2000 08:53:07 -0500

ALUSIA <alusia_at_micron.net> WROTE:
> So, I have a successful e-commerce site. Successful,
> because my site is up, and the work in my art gallery
> is beautiful. And, yes. It is all mine.
>
> But, what is the next step. I have contracted Proboost
> to put my site in the top 5 search engine hits.

TO WHICH DENISE TURNEY <RCampb3422_at_aol.com> REPLIED:
> I worked with ProBoost for a while and decided to
> promote my site on my own. I didn't get better
> results with them than I did promoting my site on my
> own. Over the years, even with a crazy-hectic
> full-time job, I have been able to do well on my own.
> The key is to find your target audience. To know your
> target audience so well you know exactly how to
> approach them. The more I hit my target audience in
> the bullseye, the higher my sales. For me that's the
> biggest key, finding more and more of my target
> audience then approaching them just the right way to
> get them to respond with a sale.

Thanks Denise. I understand the importance of finding
the target audience, but still find myself overwhelmed
with the task. Any tips on how you found your target
audience. Also, how did you manage to get good search
engine results. The qualifications, from search engine
to search engine to directory, are as steep and
shifting as a sand duneand keywords are a real roulette
table. Some engines look for H1 tags which have, and
link to, keywords. Others look for keywords in the url.
Then there is the link requirement on yet others. And,
to get a good ranking from almost all, your site must
be accessed from within the search engine, and is
ranked according to popularity. The list goes on, and
changes from day to day.

To lighten the note, I found this url from a previous
online-ads posting to help out with keywords. My little
contribution for the day. http://keywordwizard.com/

Alusia
http://www.alusia-arts.com
Fine art for Giclee Prints,
greeting cards, decorative
bags and paper.
e-catalog available soon.






Received on Wed Aug 16 2000 - 08:53:07 CDT