Tracking Rich Media Banner Advertising (Online Advertising Discussion List Archives)

From: Glenn Smith <gsmith_at_digitalbridge.com>
Date: Thu 19 Oct 2000 14:24:30 -0500

I've been told that Rich Media banners cannot be
tracked from a click through standpoint, but can be
tracked by impressions. Is that true, and does anyone
on this list know of an Ad Serving service that does
track rich media impressions and click throughs?

Thanks,

Glenn E. Smith
Digital Bridge (OTCBB:DGBI)
www.digitalbridge.com
(623)773-3644 ext. 237

Received on Thu Oct 19 2000 - 14:24:30 CDT

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