Comprehensive Online Advertising Survey
IMT Strategies is currently conducting a web survey
about the state of Online Advertising.
http://www.imtstrategies.com/forms/ad_seg_entry3.html
The survey seeks to answer several questions important,
including three that are critical to the entire online
ad community:
1) What are the key online ad trends for 2001?
2) How can the industry better demonstrate online
ad ROI?
3) Will the latest online ad trends and payment models
allow online advertisers to secure a growing portion
of the off-line ad budget?
This survey represents a comprehensive overview of the
wild roller coaster that is online advertising today.
We are seeking the participation of several hundred
respondents in all segments of the online advertising
value chain: advertisers, media buyers, creative
developers, publishers, ad technology providers and
online promotions services. We are sure the results
will prove interesting to anyone trying to understand
what categories, models and trends in online
advertising they should pay attention to.
In return for your assistance, we will provide
participants with a summary of survey results, as well
as a trial subscription to IMT Strategies report series
(optional). To participate, visit the following URL:
http://www.imtstrategies.com/forms/ad_seg_entry3.html
Thanks,
Rick
Rick E. Bruner VP of interactive marketing research
IMT Strategies http://www.imtstrategies.com
203 705-6536 rick_at_imtstrategies.com
Author "Net Results: Web Marketing That Works"
Received on Wed Nov 08 2000 - 14:42:10 CST
