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Hits, Users, or PageViews?

From: Havah Hope <havah_at_aperfectdealer.com>
Date: Tue 05 Dec 2000 16:06:29 -0500

MARLIN GLASPEY <medmaster_at_medexplorer.com> WROTE:
> Users - Please Clarify Hits vs Users (EYES) vs Page
> Views.. ETC!!

<snip>

> REMEMBER USERS - When looking at a log file - a hit,
> includes everything... All images are include per
> page... So a page delivering (1 page - with 10 images)
> with 1/2/5/10/100/1000 users respectively:

<snip>

> The number of unique users is your 'EYES' to work with...

But unique users do not equal page views (or
impressions, which my log translating software defines
as the same thing).

Numbers from my actual log software (WebTrends) But not
a recent month. Hits (like you said a relatively usless
number since every page includes a different number of
hits) 1.2 million

Page views or impressions 400K

User sessions 57K

Unique users 12.7K

I have found that not all software programs define a
unique user in the same way. So when I say in month X
I had 12.7K unique users that may be more and may be
less than someone with 13.5K unique users who is using
a different program to interpret their log files.

What we need is more standardization in both how to
report figures and what those reported figures actually
mean.

Havah Hope
Internet Alliances Manager
A Perfect Dealer, Inc.
havah_at_aperfectdealer.com





Received on Tue Dec 05 2000 - 15:06:29 CST


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