Radio promotion

From: Bryce Walker <brycew_at_ibonzai.com>
Date: Mon 18 Dec 2000 14:41:15 -0500

Hi,

I realize the nature of this digest is to discuss
online advertising techniques, but in my Internet
company, I'm the one who specializes in traditional
broadcast and print media to drive people who are
"off-line" to go "on-line" to the client's websites.
So, if you guys haven't thrown me out of the in-crowd
yet, I'm looking for some advice. I've recently been
given some unbelievable rates on national media buys by
an associate of mine who runs a radio network and some
newspapers. Without wanting to step on anyone's toes,
does anyone have a good way to get the word out to
website owners who could benefit from a specific,
focused and extremely affordable campaign designed to
attract the public to spotlighted websites? (THAT was a
long question.) In other words, I'd like to find a
source for qualified websites. Got any ideas?

Thanks much,

Bryce Walker
V.P. Media Relations, iBonZai
brycew_at_ibonzai.com





Received on Mon Dec 18 2000 - 13:41:15 CST