Re: Creative Approach to Banners

From: Ronni Rhodes <Ronni_at_wbcimaging.com>
Date: Thu 28 Dec 2000 21:31:09 -0500

PAUL TITZE <info_at_wizlab.com> WROTE:
> I think the better solution is to concentrate on the
> banner ad creative itself using interactive incentives
> for example to get the user to click on the banner.

The integration of java-based audio messages into
banner ad creative adds great interactive incentives
for the viewer. They also load quickly, eliminate the
need for plug-ins, are cross platform compatible, and
can be synchronized with gif animations, graphics, and
text.

This ability to integrate the audio into the banner
message allows for mini "Powerpoint-like"
presentations and can really provide extra incentive
for the viewer to follow through.

We've been developing and refining this process for
several months and would welcome the opportunity to
discuss this "newfangled notion" with all of those who
might have an interest.

Wishing all of you a joyous New Year filled with
promise, opportunity, and prosperity!

Ronni Rhodes

Market & Advertise with Streaming Media
URL: http://www.wbcimaging.com
mailto:Ronni_at_wbcimaging.com
Phone: (520) 742-5780





Received on Thu Dec 28 2000 - 20:31:09 CST