Re: New girl on the block AND Search Engine Experts

From: Greg Byrnes <greg_at_sendtraffic.com>
Date: Fri 05 Jan 2001 13:20:02 -0500

Hello,
I have responses to two messages below.
Thanks

Subject: New girl on the block

CORRINA ROGERS <rogers_at_pinpoint.com> WROTE:
> I would love to find *one* valuable
> source which gives the basics, i.e.
> language, definitions, rules of thumb,
> etc. An Online Marketing for Dummies
> would be great!!

Corrina,

One way in which my company stays ahead of the online
marketing race is to monitor www.wilsonweb.com. The
site offers a few very informative newsletters on web
marketing, as well as, e.commerce news. Their
resources run deep, and offer rich info. Hope this
helps!



Subject: Search Engine Experts

NEGEV NOSATZKI <negev_at_anr.co.il> WROTE:
> Does anyone know where I can find good
> search engine experts?

Negev,

Be careful on the search engine optimization "expert"
you choose. Many will offer mass submissions which
sound great, but in reality your focus should remain
with the top 12 engines. Additionally, beware of top
placement "guarantees". If you read the contracts,
they specify within their list of top engines, and
don't specify if they will be your most important
keywords. It is easy to achieve a top placement for
uncompetitive keywords in traffic starved engines. My
advice is that you find someone who will produce
doorway pages concentrating on the top few engines,
using your top keywords. To learn more about doorways
pages, and current search engine info, check out the
resources section of my site.

Cheers,
Greg Byrnes
www.SendTraffic.com
tel. 1-866-4-Traffic
greg_at_SendTraffic.com





Received on Fri Jan 05 2001 - 12:20:02 CST