Re: Google success story

From: Boris Kontsevoi <arch_at_ok.cz>
Date: Fri 12 Jan 2001 12:56:46 -0500

THOMAS KORTE <thomas_at_moreover.com> WROTE:
> I want to share a great online advertising experience
> with this list. ... we had an average of 8.6%
> click-through rate. We optimized the search terms
> ... and hit an average of 10.21%

It's really unbelievable. Probably it's just "election"
and news. It was the most hot topic that days! Our
experience with Google AdWords was about 0.6% CTR only
with average cost ~$2.20 per visitor. Approximately the
same like usual banner ads!

It would be interesting to know experience of others in
this list.

Boris Kontsevoi
WEB SPACE STATION
Web Design and Software Development
http://www.web-space-station.com/index.html?oaga
mailto://admin@web-space-station.com





Received on Fri Jan 12 2001 - 11:56:46 CST