Re: Defining Rich Media banners for the purposes of Pricing

From: Brad Jensen <brad_at_elstore.com>
Date: Fri 19 Jan 2001 14:49:53 -0500

MARK TARBATT <mark.tarbatt_at_eircom.net> WROTE:
> I wonder could I have a little bit of assistance from
> your list with regard to arriving at a satisfactory
> definition of what exactly constitutes a Rich Media
> banner?
>
> I'd like to derive a definition of rich media
> advertising so that I can try and price it properly. We
> run a small ad network and typically charge £30 cpm for
> GIFs and Flash and double this for anything else.

I don't know what an Irish pound goes for, but I want
to move to Ireland I think.

I'd say a rich media ad is anything you consistently
get hate mail for displaying on your sites from people
who access from modems.





Received on Fri Jan 19 2001 - 13:49:53 CST