Re: Launching a new browser window
ILONA JERABEK <ilona_at_queendom.com> WROTE:
> I saw this topic, just as I am struggling with a
> decision about target="_blank". I my case, it's not
> just for advertising (although we are considering that
> too), but also for practical reasons. When people
> take a personality or IQ test on our site, we offer
> them a number of links to various resources directly
> from the results page (which is dynamically generated).
> To prevent loss of their results, I would like to
> launch a new window when they click on one of the links
> (many lead to other pages on our site). This would be
> especially helpful from framed pages, especially
> member areas where they need ot log in.
Ilona makes a valid point about the use of
target="_blank"
It has its place in the toolbox of interactive
marketers. I have seen it used and appreciated being
routed into new windows many times by sites in the
retailing business, most often to enlarge a small gif
into a full screen image. Some of them were polite
enough to include a command to close the window, some
let you figure it out for yourself.
Opening a new browser window seems most inappropriate
when the user is reaching out for a different web site.
If they want to leave, let them go.
Regards all,
John Gaskill
gm_at_info-central-usa.com
Received on Tue Feb 06 2001 - 15:27:58 CST
