Stay Small or Grow? Suggestions?

From: TJ Orlando <Tsplitsec_at_aol.com>
Date: Thu 22 Feb 2001 15:16:40 -0600

I have acquired some major brand advertisers whose interest
in my audience has their attention. The hits I acquire are
enough to keep my small office busy with the majority of
incoming emails and other productions offered on the site.
To further my advertising appeal I have just been told I need
to average about 50,OOO or more hits a day/month etc...
I know this angle will create a small hassel for me to venture
into , and am knowledgable on the appropriate areas to take
to grow. I am undecided whether to try to draw the big time
advertisers or continue to grow at a smaller pace. With the
technology ever changing, how valuable is our time today to
spend increasing our hits?

For those wishing to see the site in question :
            http://www.femalemusician.com

Any thoughts on steering this company towards major or
small activation ads would be appreciated. This site also
offers MP3, CD, Broadcast audio ad productions for
advertisers - See FM Digital Studio for details or FM Radio
for product audio examples.

-Tj Orlando
FM Founder/President
tj_at_femalemusician.com





Received on Thu Feb 22 2001 - 15:16:40 CST