Google
 

Re: The next big thing

From: Brandi Jasmine <brandi_at_brandijasmine.com>
Date: Thu 08 Mar 2001 10:44:59 -0600

DONALD WIHARDJA <donald_wihardja_at_mail.com> WROTE:

>Sorry to jump in, but I have to disagree with Ms. Brandi
>here on the just-hype-ness of wireless web.

... and then go on to *agree* with me? Please re-read
my statements in this thread. I don't mind at all when
people disagree with me (I enjoy it often enough) but
I do so hate it when someone distorts my position.

>WAP is a great idea with lousy implemenatation

I never said anything about "WAP". ... When speaking
in the negative, I was aiming solely at "Wireless
Advertising" - not wireless content or applications.
Someone here said that the VCs are primarily hot for
wireless advertising, and in light of the reaction
we've seen here to the very idea of wireless advertising,
I think they are going to be extreeeeemly disappointed.
People overwhelmingly do not want advertising on their
wireless devices. It won't work in the WAP model any more
than it will work directly, any more than it works on
the web. So what is their reasoning?

I suspect that the sole impetus behind the interest
shown in wireless advertising is the greed and stupidity
on the part of certain financiers who are hoping to turn
the stock market around. All they can think of is the past
5 years and are still stuck in the goldrush mentality.
Again, they are not thinking "business fundamentals".
None of them are asking what people really want - or
they'd be funding content and application development
instead.

>to the content provider. So yes, they provide zodiacs,
>subway maps, small entertainment items, whatever.
>With 17 million viewers, it has great potentials.

I _make money_ in wireless content. Is anyone else here
doing that? I provide horoscopes to Fido/Microcell in
Canada. I'm looking for other providers to partner with.
So I'd be a fool to be saying that wireless content has
no future.

"Wireless Content" has a BIG future.

Kind regards,

Brandi Jasmine
Writer, Digital Photographer, Illustrator
        www.brandijasmine.com
www.astrology.ca - www.twostar.com



Received on Thu Mar 08 2001 - 10:44:59 CST


HOW TO JOIN THE ONLINE ADVERTISING DISCUSSION LIST

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.

 


Online Advertising Industry Leaders:

Clicksor
List and Found
AdJungle
The Laredo Group

Add your company...

Laredo Group Interactive Advertising Training
AdJungle
List and Found
Clicksor
 



 


 
Online Advertising Discussion List Archives: 2003 - Present
Online Advertising Discussion List Archives: 2001 - 2002
Online Advertising Discussion List Archives: 1999 - 2000
Online Advertising Discussion List Archives: 1996 - 1998

Online Advertising Home | Guidelines | Conferences | Testimonials | Contact Us | Sponsorship | Resources
Site Access and Use Policy | Privacy Policy

 
2323 Clear Lake City Blvd., Suite 180-139, Houston, TX 77062-8120
Phone: 281-480-6300
 
Copyright 1996-2007 The Online Advertising Discussion List, a division of ADASTRO Incorporated.
All Rights Reserved.

Visit our other web sites:
Tennis Server | Tennis Server Ticket Exchange | MyCityRocks | MyCityRocks Ticket Exchange