Re: Is Invasion of Privacy The Answer?

From: Patrick Carlson <PatrickCarlson_at_cfl.rr.com>
Date: Mon 26 Mar 2001 11:00:41 -0600

This is done and hs been done for years, what do you
think cookies from ad firms do? Engage has the ability
to track what you do online, what content you are
trending towards. Say you visit 10 auto sites, there
is a good chance three of them will be "Engage Enabled."
Engage will recognize this and start sending you auto
ads.

Doubleclick got into trouble when they bought out a
traditional list firm and merged the data.

Patrick Carlson



Received on Mon Mar 26 2001 - 11:00:41 CST