Re: Popups and exit traffic
BOB POULSEN <web_at_researchville.com> WROTE:
>Oh, by the way, I really dislike pop-up ads!
Why is that, honestly?
ROB FRANKEL <rob_at_robfrankel.com> ALSO WROTE:
>My conclusion: if you deploy pop-ups judiciously and
>make them less intrusive than they can be, they really
>can work. I also recommend using no more than one
>pop up per web visit. make up your mind when
>and where you want it to pop and leave it at that.
Good point. One reflection though... If i understand
correctly you use the pop up to "push" something you
might as well "push" on your regular site.Right?
I too think pop ups can be effective in order to draw
attention to something specific and i definately agree
that you shouldn't over-do it.
However, there's a big difference between the
Exitexchange and ClusterTraffic-programs where another
site is being "pushed" in the new window as opposed to
just using a pop up to "highlight" something already
available on the site.
There's also, at least IMHO, a difference between pop
ups that cover the site i'm about to enter and pop ups
being displayed on my way out a.k.a exit pop ups.
We (that is ClusterTraffic) do a pop up window max.
once/user/30 minutes. We keep it very focused to a
specific topic. And yes, it's extremely effective if
done gentle.
my 2cents
/Jonas Hollander
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Received on Fri May 18 2001 - 13:49:54 CDT
