Re: SEs Dropping Sites

From: Michael Martinez <Michael_at_xenite.org>
Date: Wed 23 May 2001 11:30:47 -0500

MJ FISHKIND <mj_at_tmg3.com> WROTE:

>Is it true that Altavista is dropping sites (or
>considering to drop sites) that have home pages with
>flash intros because it considers that as spam? What
>about the other search engines (Lycos, Excite, etc)?
>Are they doing the same thing as well?

Flash is not indexed by search engines. Hence, most
sites which make use of flash intros simply shoot
themselves in the foot and end up with very poor
rankings.

Altavista, however, just introduced a significant
ranking change this week, and people are still trying
to figure out what they did. But I doubt flash had
anything to do with it. Flash is not indexable. As
far as search engine optimization goes, relying on
flash intro pages is bad Web site design, although
there are ways to boost the rankings of flash pages
(i.e., use good, descriptive text in the title tag,
include an indexable text header tag, and include a
couple of sentences of indexable text above or
below the flash gizmo, and DON'T try to hide any of
it).

Michael Martinez
 Science Fiction and Fantasy info_at_xenite.org
  Visualizing Middle-earth, a book for all Tolkien fans
   http://www.xenite.org/



Received on Wed May 23 2001 - 11:30:47 CDT