Re: take down the banner ad
RAMON RAY <ramon_at_smallbiztechnology.com> WROTE:
>Guess what - content based web sites, DO NOT NEED banner ads.
>Over the last few days, I've been speaking at or moderating at
>several panels and meeting a lot of REAL people. You know what
>I realized, that I can do a "Rob Frankel" and make more money without
>banner advertising. True I only have several thousand page views per
>month, so the dollars I bring in is small. However, I just realized that if I
>go BACK to talking with real businesses and reaching out to real people
>I can sell online consulting services!
What you have learned is the power of advertising in
front of an audience rich in prospects for the services
you offer. The next step is to start advertising your
services in real on or offline media with similar audience
prospects. If you can best serve a local audience, use
local media.
>Hold my hand as I - take the banner down. Not today but
>within a few weeks that's my plan.
Good luck!
>I've been using the web like some "dot-com" exec instead
>of like the owner of mom and pops bagel store - getting
>customers and selling product.
The web offers advantages for communicating to both
big biz execs and small business folks. The small biz
folks are more likely to need help and face to face
consulting services are the type they look for.
Most are uncomfortable consulting with a computer
screen, aside from the fact that we talk (slowly) at
about 150 words per minute while few of us type that
quickly. <G> As a result, a lot more is accomplished
faster in face to face meetings.
Good luck Ramon!
Regards all,
John
John Gaskill
jg_at_info-central-usa.com
Beta Testers Wanted
Please sign on at: http://Info-Central-USA.com
Received on Mon Jun 18 2001 - 12:47:44 CDT
