Profiling through WinWin technology platform

From: Marco Trezzi <marco.trezzi_at_wmap.it>
Date: Thu 19 Jul 2001 10:20:42 -0500

Hello Group!

as a media planner I'm evaluating to test in October
the WinWin http://www.winwin.com/ technology platform
to deliver profiled (socio/demo+interests) banners
throught web sites.

Does anybody has tested this adv model?

In this dicussion list I had never read nothing about
this type of profiling system. Why? You don't belive
in this micro-targeting online ad campaigns model?

Ready to share with you the results of my campaign
(...in October),

best regards

Marco Trezzi
mailto:marco.trezzi_at_wmap.it
WebMap
http://www.wmap.it
P.le Biancamano 2 - 20121 Milano (Italy)
Voice +39 02.29.06.24.99
Data +39 02.62.91.04.06



Received on Thu Jul 19 2001 - 10:20:42 CDT