Permission or should I get out more?

From: Mark Brownlow <mark_at_keepingthekey.com>
Date: Fri 19 Oct 2001 23:02:16 -0500

After buying event tickets online, I have since been
inundated by snail mail offers from the organizers and
their friends. To my surprise, I found myself
spontaneously uttering the thought, "hey, I never gave
you permission to send me postal offers."

I'm sure my reaction is not representative of the wider
population, and will probably elicit a collective guffaw
from marketers (nevertheless, it was a genuine reaction).

Is there any evidence that intolerance of email junk mail
is having an impact on attitudes to "traditional" direct
mail, or do I just need to get out more?

Mark Brownlow
http://www.KeepingtheKey.com/
Give your newsletter impact and influence






Received on Fri Oct 19 2001 - 23:02:16 CDT