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From: Andy Bourland <andybourland_at_yahoo.com>
Date: Wed 28 Nov 2001 10:42:15 -0500

Another fruitful discussion we might have <getting
beyond the CPA vs CPM debate> might center around
Jim Meskauskas' article in ClickZ today called "The
Impression Must Be Destroyed".

I think he's on to something here, folks!

http://www.clickz.com/media/plan_buy/article.php/928591

Andy

=====
Andrew R. Bourland
... Stay tuned!



Received on Wed Nov 28 2001 - 09:42:15 CST


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