Re: Yahoo (Price) Suprise!
Kim Weston wrote:
>I'd like to take a quick minute to discuss Yahoo's
>new submission rules, especially the renewal policy
>(yearly charge to the credit card of the person
>applying for paid inclusion).
>
>If a business selling high-price products/services
>expects more than a few visitors from Yahoo and is
>confident they could make back their $299, then
>of course they should go for it. Every business has
>to weigh the costs and the benefits, and do what's
>best for them. But it's doubtful that every local
>business like me could easily make back that $299
>from Yahoo.
>
>Incidentally I submitted my site back in June 2001.
Has your site not been listed yet?
Do you monitor your site's traffic logs to see
where the traffic is coming from? How many
customers having you been getting from your
Yahoo listing? The log tells all if you track the
data completely.
>Can anyone answer these questions:
>
>-What traffic can I reasonaby expect from a First 3
> page listing?
Predicting what traffic a listing will generate is a
little like predicting what numbers are going to win
the next lottery drawing.
Unless you know how many people search the term
or category you are listed under, trying to estimate
what percentage of that traffic you are going to
receive is an exercise in guesswork. There have
been studies done on what percentage of traffic
clicks the Top Ten listings, with dramatic falloffs
after the first page.
>-How can I change my credit card details to avoid my
> card getting charged
>
>-should I decide to discontinue?
Ask Yahoo or your credit card company.
Regards to the list,
John Gaskill
jg_at_Info-Central-USA.com
http://Info-Central-USA.com
Received on Tue Jan 22 2002 - 19:12:38 CST
