Re: Ok- new discussion...

From: Marco Janeczek <info_at_webadvertising.ca>
Date: Tue 12 Feb 2002 15:33:27 -0600

Personally I would also like some Case Studies shared
from all Advertisers, Agencies, Firms and Publishers.

> you could get a ton of "word of mounth" advertising

I'm not sure if posting on specific forums would generate
a word of mounth advertising. I'm not sure if you can
call it "word of mouth". Anyhow,


I also went on and found a few services such as
IcebergMedia.com which offers advertising on online tv
and radio.

For example if you are watching that certain movie/
radio station, they will create a flash or WindowsMedia/
RealPlayer commercial. By the way does anyone know of
rates for OnlineCommercials... Is the OnlineCommercials
a correct name for these ?

C|Net (www.cnet.com) also offers these kind of services
(check right hand side of News.com as a reference).

My parents are from Poland. They watch everyday several
shows on TVPolonia.com (interactive TV from the U.S.).
As of yesterday the website became payable ($6.99US/month).

We had to subscribe, no choice. Too involved :)

They offer NEWS, Polish SOAP Operas, Love stories,
etc... I am actually pretty interested on how successfully
they have converted their subscribers. What is the exact
ratio.

The point that I was trying to make is that before any news,
show, TVPolonia DOES NOT show any Commercials. Websites such
as iFilm or News.com do.

The audience is there. The audience is targeted to US, Canada,
etc... So... I guess its another open debate on a different
new medium of advertising online.


Marco Janeczek
WebAdvertising.ca




Received on Tue Feb 12 2002 - 15:33:27 CST