Re: Pop-up blockers - what to do about it?

From: John Gaskill <>
Date: Thu 02 May 2002 11:09:19 -0600

Neven Prasnikar wrote:

>Instead of trying to find tech way for blocking the
>blocker which will eventually turn developers to find
>a way to block the blockers blocking etc (;-) you may
>wish to try to outsmart the software by popping up the
>content while serving ads on the main HTML page...
>This way the blockers would actually see the ad but not
>the content ;-) (at least not before they click some
>link that you may include on the ad page)

I hope you're kidding Neven...

To paraphrase David Ogilvy:

The consumer is not an idiot, s/he is your spouse!

If a publisher requires that site visitors view pops as
a condition of visiting a site, that information should
be disclosed by a javascript.alert on the main entry

Then deploy a sniffer to detect whether or not a
visitor is using a pops killer.

I think it bad judgement to deny someone site
access if they have javascript disabled, or their
JVM is not so up to date as to accept the
programming you send out. If your site is responsible
for crashing their browser or locking up their machine,
you aren't making any friends anyway.

Just a thought...

John Gaskill

Received on Thu May 02 2002 - 12:09:19 CDT


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