Re: Is this Spam

From: Jim Namaste <jim.namaste_at_netpartners-marketing.com>
Date: Mon 06 May 2002 12:23:16 -0600

Cliff Kurtzman <cliff_at_tenagra.com> wrote:
> [Letter deleted by Moderator. Yes, this is spam. It is
> different than the direct mail pieces that come across
> your desk because in this case the recipient bears the
> cost of the mailing instead of the sender. --Cliff]
> ----------------------------------------------------------

Sorry Moderator, I don't want to resurrect spam debates, but
I really do take issue with this logic in this forum, as you
are the moderator. Email spam is abhorrent/opposed because
it wastes someone else's resources/time. There are an
infinite number of ways to waste others' resources/time. To
understand the spam problem properly, people should really
be familiar with the ecology and resource economics
knowledge base, as well as utilitarianism, for example, just
for starters. Knowing logic and the facts pertaining to
human biology and emotion also helps.

The biggest spammers are those who are ignorant. That is one
reason that marketers and advertisers have a duty not to be
ignorant if they want to spam less.

Unsolicited direct mail imposes tremendous resources/time
costs on everyone else.

Jim Namaste






Received on Mon May 06 2002 - 13:23:16 CDT