Re: Overture & AutoBidding

From: Dave Mata <webmaster_at_atlantiscasino.com>
Date: Mon 21 Oct 2002 12:43:54 -0500

Thanks Mary,
Your comments definitely hit home in a couple ways, I'm currently
reworking how the site is designed, to allow it to be spidered better. I
currently have adwords running, sadly... our nearest land based
competitor (both in overture rankings, and street address) is paying
1.25 or so per click, which I would say is a bit high. However, the last
I checked, we are up around $2.37...

Would you suggest maybe opening ourselves up to some general keywords on
overture?

Also, as far as PPC goes, what do you think of Gator?

Thanks for your insight Mary.

Dave Mata




Received on Mon Oct 21 2002 - 12:43:54 CDT