Re: Direct e-mail campaigns

From: Dave Mata <webmaster_at_atlantiscasino.com>
Date: Thu 24 Oct 2002 20:30:10 -0500

Some what... my emails to my email database have been running at between
12- 18%, with an 85% sales conversion rate. When my marketing department
rented a list, we had a .12% click through rate, 0 sales. (That's not
12%, it's .12%)
Reinforces my suspicion that these "focused optin email databases" are
pure bs.

Dave Mata

Received on Thu Oct 24 2002 - 20:30:10 CDT

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