Re: Alternatives to Overture?

From: Jim Reardon <jim_at_amusive.com>
Date: Tue 04 Mar 2003 12:55:32 -0600

Miki Dzugan wrote:

>On a related note, I've seen a keyword that people are willing to pay
>$50.00 per click for -- "mesothelioma." $50.00 per click!
>
>Quit whining about $.10, Kyle.

ETrade can afford to pay $100-$150 per new client. Therefore, people
shouldn't whine that if it takes that much to sell a packet of gum.

Specious reason is pointless and proves nothing. There are many
things that it is not worth $.10 a click to advertise (content, for
example -- it's hard to get $.10 out of a visitor to a content,
non-sales based site... although it's probably easier to get
clicks).
---
Jim Reardon <jim_at_amusive.com>
http://www.amusive.com/






Received on Tue Mar 04 2003 - 12:55:32 CST