Re: Best Ad Network

From: Larry F. Byard <lbyard_at_duxcw.com>
Date: Thu 06 Mar 2003 12:26:21 -0600

Scott Brew wrote...

>You're saying it's "less than honest" to serve ads optimized based on click
>through rate???

>You think it's "less than honest" to serve ads that are frequency capped to
>not appear to a unique IP more than once or twice per session?

Do you tell your publishes up front about all of the things like that that
you do with their inventory?

>...we guarantee that every ad we serve is a paying ad.

Sure, what kind are the ones that are filling-in the holes for the ones you
are optimizing? Very low-paying click ads or $.60/CPM banners? And do you
charge a fee per CPM to serve them (and defaults) like some other agencies?

Best regards,
Larry Byard
Dux Computer Digest
http://duxcw.com




Received on Thu Mar 06 2003 - 12:26:21 CST