Re: SPAM Cop

From: Janet Attard <attard_at_businessknowhow.com>
Date: Fri 14 Mar 2003 12:15:44 -0600

> We are a
> niche business and we want to send out a one time mailing to dentists to
> describe a free service that we are providing to them. We have built a
> national database of over 130,000 dental websites and we are giving them
> to the dentists for free. We want them to be aware that they have a
> website, and, if they wish, they can check their information to be sure
> it is correct and make any changes they want. There are no paid services
> included. This is a free public service.

Whether you call it a free service or not, and ad is still an ad. You are
promoting your website. (And looking at your site, the dentists don't have a
free "website," they have a page on your web site, which seems to be hoping
to make money on advertising sales, or perhaps sales of products or services
to dentists.)

If you want to reach that audience without spamming, the way to do it would
be to buy ads in newsletters that do reach dentists now, buy pay per click
and pay for placement search engine ads, and send old-fashion direct mail -
you have your own database to grab the addresses from.


--Janet Attard (attard_at_businessknowhow.com)
Business Know-How(r) - small business, career and self-employment resources
>> Employers: Make sure your labor posters are up-to-date <<
http://www.businessknowhow.net/posters
http://www.businessknowhow.com






Received on Fri Mar 14 2003 - 12:15:44 CST