Re: Building Traffic

From: Thomas Pritchard <tpritchard_at_digitalvideoyellowpages.com>
Date: Mon 09 Jun 2003 08:03:37 -0500

Simeon Willbanks wrote to get more clicks from readers, the story lines are
great and the digital picture of the story is great because the picture
speaks a thousand words itself, but then if a picture speaks a thousand
words just think what a video of the story also can do when 3 out of 4
consumers would rather watch a video.

So i say for the busy people why not let them click on the story to see the
video also since video information retention is 50% information retention
compared to print, which is only about 7%
information retention. Whenever anyone mentions something from a story
they will say oh i seen it in the washington times--because of the
information retention they were able to remember the story and where they
had read it and seen it. Video enhances the story and journalism.




Received on Mon Jun 09 2003 - 08:03:37 CDT