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Re: Affiliates & Brand Name Keyword Advertising

From: Robert Day <rpday_at_btinternet.com>
Date: Thu 02 Oct 2003 08:57:02 -0500

This is what gives affiliate programs a bad name.
The merchants are happy to take the business but they expect
affiliates to work with one hand tied behind their backs.
They want the easy pickings for themselves.
What on earth is wrong with letting your affiliates tell
the world that they are selling your brand?
Either you want affiliates to advertise your products for
you or you don't. You have to make a choice.
Why is the business they bring not "new business"?
Why should your customers get a "bad experience"? Don't you
check the affiliates' sites first?
What is your affiliate program's URL (so I can make a note
to give it a wide berth).

Robert Day
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Robert Day rpday_at_btinternet.com
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Received on Thu Oct 02 2003 - 08:57:02 CDT


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