ComScore vs. NetRatings

From: Simeon Willbanks <swillbanks_at_washingtontimes.com>
Date: Tue 25 Nov 2003 11:48:33 -0600

Hello all,

The site I work with does not have an up to date audit to present to
advertisers. We are currently looking to signing on with either Nielsen//
NetRatings or comScore. Through research, I have noticed many sites have
asked both companies to perform audits. Would anyone recommend having one
over the other? Due to budget restraints, we may not be able to sign on
with both. Is it worth it to have both sets of information to provide? Any
insight would be helpful.

Thanks,
Simeon





Received on Tue Nov 25 2003 - 11:48:33 CST