What is the average, total banner campaign spend today?

From: Mike Nash <digitalmichael_at_hotmail.com>
Date: Tue 27 Jan 2004 14:34:28 -0600

Hi Everyone,

I have a blue chip client who would like to advertise on various portals
around the world. I was just wondering what is considered an average total
spend on online advertising (Banner placement etc), per campaign, in the UK
and the US.

I am aware this is a 'how long is a piece of string' question (Depends on
their budget, size and ROI etc), but there must be somewhere I can get this
average information.

Please could anyone advise. Many thanks in advance.

Regards,

Michael Digital




Received on Tue Jan 27 2004 - 14:34:28 CST