"I have registered with Yahoo ($300) but still cannot find
my site when I search on Yahoo."
There is a difference between the Yahoo directory and the
Yahoo Search Engine. Submitting the $299 annual fee gets you
listed in the Directory and should also get your site picked
up by the Yahoo engine. However, ranking in the engine is
not guaranteed. You may be listed but not ranked very well.
Is your site listed in the Directory under a key category
for your business? If you aren't careful about how you
submit your site, you may be placed under a category that
doesn't fit your position strategy. This would cause your
site to position under a keyphrase that is different than
the one you targeted. Occasionally, editors will list you
under a different category than the one you requested. You
need to check where you are positioned in the Directory.
Regardless of PageRank, listing in the Yahoo directory it
does count as a legit link and many Search Engines including
Yahoo and Google will pick it up. If getting listed in
Google is a problem, the Yahoo Directory is a valid option.
For years, we've handled our keywords lists with commas
between phrases,
generally avoiding single keywords except for ones that were
industry jargon
or technical terms. Our clients continue to do well with
that approach.
I've recently heard that things have changed and it's better
to create
keyword lists with a space between each individual word to
let the search
engines create their own phrase combinations.
Anyone have some insight into what's going on? Thanks, Jan
Commas and spaces have always been treated the same, as a
space. Either way is fine.
Mike Samec
HUGET MARKETING & ADVERTISING
www.huget.com
Received on Tue Sep 28 2004 - 11:08:48 CDT
