Re: Ad:Tech Redux

From: David Berkowitz <dberkowitz_at_gmail.com>
Date: Fri 11 Nov 2005 10:51:51 -0600

 My favorite session at the show was the cookie debate on Wednesday. It was
the first session where I left feeling far better versed on an issue than
when I came in. It deserves a far more prominent slot next year.
 The main gripe: Ad:Tech Live. Please, let this be the last Ad:Tech with
silly hats; costumes are much better saved for afterparties. Additionally,
several keynotes were not only self-promotional but had nothing to do with
online advertising. I'd much rather hear a keynote from a tried-and-true
Geoff Ramsey (eMarketer) or Rishad Tobaccowala (Publicis) than a brand
marketer that's only there for the pleather journal in the speaker goodie
bags.
 David
 David Berkowitz
Director of Marketing
Viewpoint Corporation





Received on Fri Nov 11 2005 - 10:51:51 CST