Singapore online advertising market
Hi,
I have raised many topics in this forum, and been a part of many discussions
on various topics. And this time, I'm looking for help. Help on
understanding the market that is Singapore.
Though Singapore has amongst the largest Internet penetrations in the world,
there seems to be quite less info as insight into this market in terms of
Online advertising, surfer behavior, etc.
If anyone in the forum can give me some gyan on this, I'd be really
thankful. I am looking for info like:
1/ Overview of the media
*--Outlook-* penetration of the Internet in 2007 or 2008
- *2/ E-commerce
- *Number* of e-buyers in Singapore + percentage vs the online users
- Information about the e-commerce
- Is it well developped?
- Key players?
- Main products bought online
- information on travel or business e-commerce
-*3/ Internet characteristics and local specificities
- Share of voice of the Internet in the *advertising* investments
-*Top Online spender in Singapore*
5 names *of* the main *investors* *online in Singapore*?
- Share of voice of the *Internet* in the media *consumption* of Singapore.
- Profile / Sociological *study* of the Internet users. Who are they? How do
they surf?
- Any local specificities about Internet that look interesting to you* in
Singapore *
Thanks in advance for your great help
*Regards*
*Shalabh Pandey
**Director- Online and Direct Response
**Media Contacts Singapore*
Received on Mon Dec 12 2005 - 09:20:58 CST