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NONE: Re: Copy for banners

Re: Copy for banners

Donna Dolezal Zelzer (djz_at_efn.org)
Fri, 2 Aug 1996 07:31:37 -0700

eBORcOM <eborcom_at_eborcom.com> Tom Hukins said:
>
> If I were to use "Tell the world about your web site" it would be quite
> clear what my services are. Anyone who is interested will follow the link.
> If I use "Click here" lots of people who may be interested in web site
> promotion will not click through. Thus I will not be reaching as many
> potential customers from my advert. I can say from experience that a very
> low proportion of people who visit my web site actually place an order.

Actually you wouldn't just say "click here" any more than a print ad would
say jsut "call now to order" and give a phone number.

You'd say something like:

Want to tell the word about your web site?
Click here for info!

Donna

---------------------
Donna Dolezal Zelzer (djz_at_efn.org)
Starlady's Home Page: http://www.efn.org/~djz/index.html
----
The Online Birth Center (pregnancy, birth, midwifery, breastfeeding)
http://www.efn.org/~djz/birth/birthindex.html


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