Advertising a web site offline (cybercafes)

Cindy Bishop (cbishop_at_best.com)
Mon, 5 Aug 1996 22:05:33 -0700

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I'd like to pick up this idea of using cybercafes to advertise a web site:

>> The company I work for has decided to address this problem (blatant plug
>> warning). From the end of August we will be sending mousepads to
>> cybercafes with URL's and logos printed on them. These *linkpads* will be
>> free to the cafes and the owners are enthusiastic - they are fed up of
>> being asked for *good* addresses. When the mousepads get stolen
>> (cybercafe visitors like souvenirs), the linkpads will start a new life
>> as permanent physical bookmarks next to home/office machines.

...who is the best place to contact concerning placing cybercafe ads? I was
told that NetGuide is the place to contact. Do other organizations do
cybercafe placements too or is NetGuide the best place to go?

Have you been able to evaluate the success of your cybercafe placement? How
did you estimate how many users would see your cybercafe ad? Would you do
it again?

Thanks for your help,
Cindy Bishop

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