Re: Web site PR and promo development

Robert C. Alamilla (alamilrc_at_ix.netcom.com)
Thu, 08 Aug 1996 18:25:59 -0700

• Messages sorted by: [ date ][ thread ][ subject ][ author ]
• Archive Home Page
• Search
• Next message: Leah Woolford: "Selling Banner Ads"
• Previous message: Deborah E. Andersen: "Re: Multiple Lists in a Search Engine"
• Maybe in reply to: Eric R. Ward /NetPOST & NetWIRE/: "Web site PR and promo development"

At 10:51 PM 8/7/96 -0400, you wrote:
>
>Online-Ad'ers
>
>After my maiden post (search engines stink), I had 11
>people email me personally and ask what other options to
>use beyond search engines and directories for awareness
>building, especially if I'm so sure about most of them
>being worthless.
>
>Here's an example of the types of things that can and
>have worked to significantly increase site traffic
>and company/brand awareness.
>
>I believe a one key way to increase exposure of a Web site
>is to create special events or promotions that are
>only available via the site, and then share the news
>about these events with the many net/web media folks that
>cover such news. In a nutshell, stop trying to
>promote a web site, and start trying to promote a Web-
>specific event, that so happens to involve your Web site.
>
I have Known this to be true:

In order to promote my Business sites I have had to create another page with
special links and then placed my business links on that page. The hits on my
business page increased by a factor of 10 , even though the Free sites Link
page I created is just links to other places, I have had more hits on thet
page than all my other pages put together.

Yes the best way is to promote a page whick has an interesting topic and
then to link to the page you want to promote.
Robert Alamilla
*********************
See my Business limks at the following URL
http://www.netcom.com/~alamilrc/rca.html

• Archive Home Page
• Search
• Next message: Leah Woolford: "Selling Banner Ads"
• Previous message: Deborah E. Andersen: "Re: Multiple Lists in a Search Engine"
• Maybe in reply to: Eric R. Ward /NetPOST & NetWIRE/: "Web site PR and promo development"

With an archive of more than 14,000 postings, since 1996 the Online Advertising Discussion List has been the Internet's leading forum focused on professional discussion of online advertising and online media buying and selling strategies, results, studies, tools, and media coverage. If you wish to join the discussion list, please use this link to sign up on the home page of the Online Advertising Discussion List.