Re: banner software

Scott Gilley (scott_at_puzzledepot.com)
Tue, 27 Aug 1996 22:37:36 -0500

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Richard F. Strasser <rfs_at_panix.com> wrote:
> I'm looking to purchase some ad banner rotation software.

We're using Ad Juggler (AJ) on our Puzzle Depot site and find it very handy
for ad banner presentation and response tracking. It has an easy to use
HTML interface that uses tables and forms to pass ad data to the script. I
had some early shakedown problems since I am passing long arguments for the
ad site URL links, but the tech support folks responded quickly to my help
requests.

I like AJ's options of setting the image ALT text and optional text below
each ad. Both impressions delivered and click-through counts are maintained
with optional numerical limits and/or expiration dates enforced on
impressions and/or click-throughs.

For our Puzzle Depot site, we offer both cost per ad impression and
click-through pricing models and this software supports both very well. I
have set up scripts for several ad positions so that each script serves ads
from its own banner queue. This is not required, though, since you could
call the same script from several page positions and rely on AJ's random ad
presentation from a common queue with several ads.

Best Regards,
Scott Gilley Pinnacle Solutions, 1001 Cassandra Ave
scott_at_puzzledepot.com Huntsville, AL 35802 ph: 205.532.1024
http://www.puzzledepot.com (Crosswords, Puzzles, Trivia Contests)
Theme/Vocabulary Crossword Creation For Education, Mags, Web Sites

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