NONE: Re: Junk email or quality information?
Re: Junk email or quality information?
Alan Richmond (WDVL_at_Stars.com)
Fri, 05 Jul 1996 20:42:50 -0400
Tonyandpip_at_aol.com wrote:
[...]
> I'm not sure about all this. It takes under a second to download an email -
> which is less time than it takes to turn the page of the newspaper to avoid
> the "junk print" as I guess you would call it. And certainly less time than
> it takes to wait for the end of the TV adverts ("junk TV"). Does everyone
> get offended by the advertisements in a newspaper, or on TV or on radio
> ("junk air"). Or by the billboards and posters ("junk walls").
The original poster spoke of 'download time'. I don't find that to be a
problem - but I *do* find my personal email processing time to be
**significantly** more than under a second. I've posted on this recently
so I won't elaborate again, but briefly say that it takes time to
determine that an email is in fact junk - they don't all come with upper
case and INCREDIBLE in the first sentence. My inbox is currently up to
70, and if half of that is junk emails then it's going to cost me
several minutes to weed them out. That *does* offend me - as do the
other kinds of advertising you mention. The time taken up by TV
commercials (euphemestically called 'brief messages' or even 'this brief
message' [several commercials]) is extreme and most seem to be aimed at
idiots (here in the USA - where are you?); the news in newspapers is
lost in huge advertisments, my local classical station is unbearable
because of the 'in your face' commercials that are not at all in keeping
with classical music. And as for the billboards - well, I guess you must
be in the UK, where you can still see the beautiful countryside :*)
BTW I note that in the UK, the populace at large is generally called
'the public'; in the USA it is generally called 'consumers'. I once
asked my first advertiser why TV commercials here in the USA treat
people as if they were stupid. His response: 'because they are'. Let me
ask this list: why are so many commercials in the media so dumb?
>
> >From an environmental point of view direct email advertising is by far the
> most ecologically sound form of advertising ever invented. That I think is
> an important factor.
Nope - newsprint is - it stopped me buying newspapers.
--
Alan Richmond (Technical) & Lucy Richmond (Business) 1 301 552 0272
http://WWW.Stars.com/ The Web Developer's Virtual Library
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