Advertising in Hong Kong

beattie_at_arcos.org
Thu, 25 Jul 1996 13:30:22 -0400

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Cindy Dyrness requested pointers to developing sales in Hong Kong.

While the web does generate some impressive numbers, reports
repeatedly indicate that significant net usage is by Email only
users.

We prefer to use economical classifieds in the target market and present
our carefully drafted details from one or more autoresponders.

In most cases this method, in addition to addressing our main
requirement,
of lead generation, provides several valuable additional benefits.

A. When this up-scale client requests info about our advertized
offer.
We have an opportunity to present other offers too.

B. We have an address for future offers which go directly to the
decision maker.

C. A splendid opportunity has been created to establish credibility
and rapport by using subsequent newsletter type emails to assist
in the decision making.

C. Free-fax to Hong Kong (Other countries too). lets us communicate
via fax machines.

C. It gives us one heck of a bang for our buck.

Hong Kong in particular and the Pacific Rim in general is a market
that holds enormous promise. Merchants who fill the needs of this
emerging giant in an expeditious and professional manner will prosper.

I'm sure my fellow merchants join me in wishing Cindy well on this
project.

To see some of our methods. Send a blank Email to BIZNET_at_IPsystems.com

Best Ted Bown.

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