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NONE: ONLINE-ADS>> Re: Business to Business
ONLINE-ADS>> Re: Business to Business
Jack Jordan (jtjordan_at_nafta.net)
Tue, 15 Oct 1996 08:38:24 -0500
>
>At 10:37 AM 10/11/96 -0700, you wrote:
>>Can anyone recommend good sites for business to business banner
>>advertisements? I have an advertising client who is getting
>>only student and non-commital response from banners on the various
>>search engines.
>
>"B-to-B" is a really broad advertising category encompassing many different
>types of sites. What are some of the target specifics (industries, job
>titles) that will help narrow the field down? Also, can you tell us alittle
>about the banner msg and what your client's trying to accomplish with it?
>
>Another thought and even before trying a new media strategy, have you
>definitely isolated media selection as the problem (not product, price,
>banner msg, site presentation, or any other element)?
>
>Sylvia
Excellent comments from Sylvia, i.e., is slow sales/traffic simply a matter
of numbers, or is something else the problem? We wrestle with that
constantly. Of course , if it IS working, don't fix it!
We host a number of sites that could potentially benefit your client, the
flagship being NAFTAnet http://www.nafta.net with 1500+ Home Page visits
(not hits) and 10K+ total visits per week by a highly-qualified,
business-oriented audience (only 10 - 20% .EDU domains, and many of those
are graduate business and CS/MIS schools) with a strong international
contingent -- Canada and Mexico about 5-6% each and global representation.
Other Web sites we developed and host include:
US-Mexico Chamber of Commerce Southwest Chapter http://usmcocsw.nafta.net
Texas Society of Professional Engineers http://www.TSPE.org
Texas Association for Home Care http://www.TAHC.org
Texas Orthopaedic Association http://www.TOA.org
Centro Electronico de Negocios NAFTAnet http://cenn.nafta.net
Many small niche markets, but very targeted!
--
Jack T. Jordan mailto:jtjordan_at_nafta.net 512-472-8680
NAFTAnet -- http://www.nafta.net -- E-Commerce/EDI, NAFTA & Int'l Trade
100s of Import/Export Leads/Opportunities http://www.nafta.net/buysell.htm
$weet $uccess -- http://www.SSNP.com -- Lose Weight! Make Money!
Premier Permanent Downline http://www.PPDWeb.com PPD ID#: 96272.005
Free Internet Downline Organization http://www.wwln.com/fido/618914604.html
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